Case studies

Every case below is measured in business outcomes, not likes. KPIs were agreed in writing before launch and reported weekly. Numbers are from the clients’ own analytics.

Case studies

4 in-depth case studies and 5 more at a glance — measured in bookings, orders and appointments, not likes. Every number comes from the client’s own analytics.

  • Permanent SergienkoPermanent makeup studio

    Utrecht, Netherlands

    The brief: A permanent makeup artist moved from Ukraine to Utrecht. New country, new language, no client base, no local reputation — and a service where trust decides everything: nobody lets a stranger near their face without proof.

    What we did: A permanent makeup artist relocated to Utrecht and started from zero. In a new market and language, Instagram became her main client source — 30 new clients a month and a one-month waiting list.

    Result:

    30new clients every month

    1 month
    waiting list for appointments
    30.5K
    profile views in 30 days
    0
    clients at the start
    Read the case study →
    Permanent Sergienko post: brows before and after
  • OWNER BarCity bar

    Kyiv, Ukraine

    The brief: Owner Bar is a city bar in a crowded nightlife district. The product is good, but so is the competition’s: dozens of venues within walking distance, all posting cocktails and interiors. The owners wanted two things — to become the bar people name first, and to fill tables on weekdays, not only on Friday nights.

    What we did: A city bar in Kyiv wanted to be the place everyone talks about. Entertainment-first Reels plus targeted Meta ads took monthly views to 615,472, reach up 508% and 150+ table bookings a month.

    Result:

    150+table bookings a month

    615K
    views in one month
    +508%
    accounts reached
    Reels + Ads
    the working combination
    Read the case study →
  • Posh Alley CatsPremium streetwear brand

    Salzburg, Austria

    The brief: Posh Alley Cats is a niche streetwear label from Salzburg: loud prints, licensed collaborations (SpongeBob, Teenage Mutant Ninja Turtles) and a premium price tag. The brand needed awareness in the Austrian market and sales through Instagram — with no advertising budget at all.

    What we did: A premium streetwear brand in Austria with bold prints and no ad budget. A content matrix, bold tone of voice and AI-assisted visuals took monthly views from 23K to 331,511 organically — engagement up 6×.

    Result:

    14×growth in monthly views

    331,511
    views per month
    $0
    spent on ads
    ×6
    engagement growth
    Read the case study →
    Posh Alley Cats creative: Wear the culture
  • Dr. ShynkarukPrivate medical practice

    Warsaw, Poland

    The brief: Dr. Shynkaruk was building a private practice in Warsaw from scratch: no local patient base, a competitive medical market and an audience that is — rightly — sceptical of doctors who “do Instagram”.

    What we did: A doctor building a private practice in Warsaw needed patients from a cold audience. Simple, trustworthy short-form medical content grew reach 9× and brought 22 direct appointment requests.

    Result:

    22appointment requests

    9×
    growth in views
    +24.9%
    profile visits in a month
    +25%
    link clicks in a month
    Read the case study →

5 more results at a glance

From a US car dealership and a skincare brand to an architecture studio and a cocktail brand: the brief, the outcome and the numbers, in short.

Carneed

Car dealership, USA

A visual identity and brand book, fresh content formats, stories and ad creatives built to sell. Views keep climbing month over month, with a steady flow of DM inquiries.

60
DM inquiries every month
+273%
accounts reached
2,000
followers

The brief. Grow reach and brand awareness in the US market, build a distinctive content strategy and bring in qualified leads through Instagram DMs.

OLROM

Skincare brand, under-eye patches, USA

Full profile packaging from scratch, a steady stream of UGC content, an ads plan with creatives, and targeted campaigns that keep bringing in new audiences.

+782%
accounts reached on the US market
+3,462
new followers
+246%
interactions

The brief. Run Instagram for an under-eye patch brand entering the US market — build brand awareness and grow the audience.

Andrii Medvid

Architecture & design studio, Ukraine · Europe · Dubai

Full profile packaging, a Pinterest presence, consistent high-quality posting, an ads plan with creatives, and professional shoots of finished projects.

×44
audience growth: 380 → 16,900 followers
$0.19
average cost per click
2
platforms: Instagram and Pinterest

The brief. Run Instagram and Pinterest for an architecture and design studio — grow brand recognition across markets and build the subscriber base.

13Laser

Laser & aesthetics studio, Ukraine

A systematic Reels + stories funnel: more bookings from social media without changing the ad budget.

+25%
bookings from social media

The brief. Turn an underused Instagram page into a steady stream of appointment requests.

Spirit Cocktails

Cocktail brand, Ukraine

A content system with clear calls to action — one campaign alone brought 69 direct orders.

69
orders from one campaign

The brief. Content that sells drinks instead of just showing them.

How we measure

We don’t report reach for the sake of reach. Before launch we agree on the metric that matters for your business — appointment requests, table bookings, orders, enquiries — and track it weekly. If the number isn’t moving, we change the content, not the report. Benchmarks from 13 accounts, with methodology: the 2026 report.

Free, within 2 business days

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  1. What isn’t working — your profile, content and DM funnel, point by point
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